I am Alex Markovic

Intrigued by the things money can't buy

Alex Markovic

About

Considered:
#ethic
#creative
#visionaire

Obsessed by:
#nature
#aviation
#travel
#experiences

Consulting Hotel Leadership working daily with internal business partners, Owners, Management Companies and Hotel Management to develop and implement successful and measurable programs to assist in meeting Revenue, Product, Service and Brand Management goals.

Delivering senior business ideas and solutions that facilitate you while building your winning hospitality strategies and efficient operations. Critical and proven steps that makes your Guests return, your Teams proud and your Company successful and ahead of your competitors, offline and online.

Current projects I'm on 

2023 - current

Head of Operations
Lead operations across a portfolio of 14 resorts, driving service excellence, profitability, and brand growth. Oversee multi-department performance, mentor resort GMs, and align operational execution with corporate strategy and repositioning initiatives.

Past Significant Experiences

2020 - ongoing

Founder at Mind Round 

Provided strategic advisory services to hotel owners and management groups, supporting operations, brand positioning, and performance optimization. Delivered remarkable contributions to leading organizations including Belmond Italia, Hotel Management S.p.A., Della Frera Group and Tuscan Resorts, focusing on operational excellence, revenue growth, and guest experience enhancement.

2011 - 2020

Regional Director
Brand Perfromance Europe
Portfolio 20 – 40 properties , building relationships, Led large projects involving cross-functional teams, key internal stakeholders and functional experts. Hilton Hotels and Resorts, Doubletree by Hilton , Curio Collection by Hilton and Tapestry by Hilton brands. Working daily with internal business partners, Owners, Management Companies and Hotel Management to develop and implement successful and measurable programs to assist in meeting Revenue, Product, Service and Brand Management goals.

2008 - 2011 

Cluster General Manager
Grand Hotel Villa Igiea -
Palermo, Sicily, ( Currently Rocco Forte Hotels )

Directed multi-property operations across two prestigious Sicilian hotels, overseeing rooms, F&B, sales, and events to ensure consistent service excellence and profitability. Implemented strategic initiatives to optimize revenue, streamline operations, and strengthen brand positioning. Led and developed cross-property management teams, enhancing guest satisfaction and driving sustainable growth.

2008 - 2011

Cluster General Manager
San Domenico Palace - Taormina, Sicily
( Currently Four Seasons Hotels )

Directed multi-property operations across two prestigious Sicilian hotels, overseeing rooms, F&B, sales, and events to ensure consistent service excellence and profitability. Implemented strategic initiatives to optimize revenue, streamline operations, and strengthen brand positioning. Led and developed cross-property management teams, enhancing guest satisfaction and driving sustainable growth.

 1999 - 2008

General Manager
Sheraton Catania Hotel & Conference Center - Italy

Led overall hotel operations, including rooms, F&B, sales, and events, ensuring service excellence and profitability. Directed and developed management teams, implemented brand standards, and optimized guest satisfaction while driving revenue growth and operational efficiency.

1998 - 1999

Air Malta | Aeroporto Catania
GSO Agent and Airport OPS

Provided passenger services at both airport and city offices, including check-in, ticketing, reservations, and customer assistance. Ensured compliance with airline and airport procedures while delivering efficient, professional support to enhance the travel experience.

1996 - 1998

Assistand Cruise Director
M/N Achille Lauro - Carribean | Mediterranean
M/N Monterey - South Afcica | South America

Supported the Cruise Director in planning, coordinating, and hosting onboard entertainment and activities for international guests. Ensured smooth daily operations, managed event logistics, supervised entertainment staff, and delivered engaging presentations and announcements. Contributed to creating a vibrant, customer-focused atmosphere that enhanced guest satisfaction and brand loyalty

Speak with Alex


STRATEGIC ADVISORY
Integrated organizational coaching to Owners, Management Companies & Leaders,
in Independent and branded organizations focused on business growth. 

Customer Journey and quality became one of the most important factors for gaining a sustainable competitive advantage and confidence in the highly competitive marketplace.

Assestment,
Objectives
& Development Plan

Common intent or desired accomplishment, through turbulent uncertainties.

Project Parameters
& Functional Review

Identify core managerial and organizational barriers to performance.
Reduce bureaucracy and expenditure.
Re-orient or rebuild systems.
Continuously review functions and their delivery as a part of an ongoing improvement initiative

Inspire Changes
Evaluate,
Monitor and Track

A vision and guide the stakeholders towards the final goal. It must be understandable and compelling to enthuse the audience.

Current support model


Identify:

Listen
Share
Learn
Discover
Analyze

Expertize:

Experience
Fresh Eyes
Unconditioned view

Solution:

Best Practices
Proven Models
Ideas

Actions:

Agreed
Embraced
Documented
Ongoing

Target:

Common Goal
Project Objective

Success:

Consequent
Short-Long term
Ongoing Support